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Cookie Wrapper Brigade

Sponsored by Nabisco®
- makers of Nabisco and Chips Ahoy!

Every year hundreds of millions of non-recyclable cookie wrappers and packaging end up in our landfills. TerraCycle and Nabisco are working together to change that. As an eco-friendly innovator, TerraCycle is going to convert the used wrappers into unique accessories and other upcycled products.

Once you have signed up for the Cookie Wrapper Brigade, TerraCycle will mail out 4 prepaid collection bags to your address. Once a collection bag is filled with at least 50 wrappers please seal and drop off the filled bag at a UPS drop off location near you, the shipping is courtesy of Nabisco.

The Cookie Wrapper Brigade program will allow almost any individual and organization to save this non-recyclable packaging from taking up space in our nation’s landfills. To help motivate people, Nabisco will donate $0.02 to the charity or school of your choice for every cookie wrapper you collect. If you don't have a charity currently in mind, you may choose from a list of existing charities! There are no signup fees, no shipping charges and the program will never cost you a single penny! To see if this program is right for you, click here for some FAQs.






Examples of Acceptable Wrappers

These images serve only as an example; all similar Nabisco cookie wrappers are acceptable


* This is a representation; actual products are under development and may vary.

NABISCO, CHIPS AHOY!, NUTTER BUTTER, OREO, MALLOWMARS, FIG NEWTONS, NABISCO 100 CALORIE PACKS and OREO CAKESTERS are registered trademarks of Kraft Foods Holdings, Inc., used under license.



Sign Up

To sign up, please click here. Once you sign up you will be sent a confirmation email. Two to three weeks after you respond to your confirmation email, you will receive 4 collection bags that hold approximately 50 cookie wrappers each. Please refer to the FAQs before signing up. For any questions, send an email to info@terracycle.net or call 609-393-4252.

You must follow the link in the confirmation email to activate your account.

Program Statistics:


1,184 spots available


816 total participating locations





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KYW1060 News Radio

NJ Firm TerraCycle Launches Eco-Capitalism Campaign (July 12, 2008)

Don't throw out those wrappers from cookie pouches or drink pouches. A local firm has come up with a way to recycle them into usable items. TerraCycle, Inc., based in Trenton, NJ, recently unveiled the Cookie Brigade. Spokesman James Artis says Nabisco cookie wrappers and Capri Sun juice pouches are being recycled into trendy accessories: "We take drink pouch bags, and we make pencil cases. Pencil...

The Baltimore Sun

Make some money and save Earth (July 10, 2008)

TerraCycle has been getting all kinds of good press lately so I'm sure it needs no help from us. But really, I just want to jump on the fan bandwagon because it's pretty cool what this little New Jersey company is doing. Two Princeton grads had a simple plan: take waste, process it, and turn it into a useful product. They now make totes out of Capri Sun juice pouches, bags out of plastic grocery...

Sustainable Packaging News

TerraCycle Turns Kraft Packaging into New Products (July 10, 2008)

Kraft Foods recently announced a new partnership with TerraCycle, an upstart upcycling company that takes packages and materials that are challenging to recycle and turns them into affordable, high quality goods. The partnership will greatly expand the number of collection sites TerraCycle has available across the country and will help prevent a significant amount of packaging waste from going into...

Chicago Sun Times

A herculean effort (July 8, 2008)

Kraft is getting into the garbage and recycling business. The packaged goods behemoth is paying schools and not-for-profits to collect garbage such as used drink pouches, energy bar wrappers, cookie packaging and other detritus. The collected materials will be upcycled by a firm called TerraCycle and transformed into products such as drink pouch pencil cases, totes, backpacks and umbrellas sold at...

Inc. Magazine

Totes From Trash (July 3, 2008)

A New Jersey-based eco-friendly plant food company has struck a deal with Kraft Foods (NYSE: KFT) to turn its used packaging into purses, backpacks and other merchandise, company officials announced this week. Under the partnership, TerraCycle, which already packages its own worm-waste fertilizer in recycled plastic bottles, will expand its waste collection sites to include Kraft brands such as...

The Star-Ledger

TerraCycle has deal for Kraft's trash (July 2, 2008)

It's pretty much what you'd expect from TerraCycle: The Trenton company that makes plant food out of worm poop also is turning Oreo cookie wrappers into shower curtains. Kraft Foods yesterday announced a recycling partnership with TerraCycle in which schools and community groups college wrappers from Balance energy bars, Oreos and Chips Ahoy1...

The Trentonian Times

A Deal for the Future (July 2, 2008)

TRENTON -- City recycling innovators, Terracycle, yesterday announced a new partnership with Kraft Foods in which discarded cookie and energy bar wrappers will be transformed into everything from purses and backpacks to umbrellas and shower curtains. TerraCycle's Drink Pouch Brigade first introduced the company to Kraft. Through Capri Sun, which is owned by Kraft, TerraCycle was able to show how...

Food Business Review

Kraft Foods enters into recycling partnership with TerraCycle (July 2, 2008)

In line with this partnership, schools and community groups will collect wrappers from Balance energy bars, Oreos and Chips Ahoy! cookies and Capri Sun beverage pouches. With financial support from Kraft Foods, TerraCycle will give two cents for each cookie wrapper or drink pouch. The wrappers and pouches thus collected will be used for making umbrellas, shower curtains and purses. According...

Wall Street Journal

TerraCycle Fashions a New Life (July 1, 2008)

Company Turns Trash Into Totes, Backpacks And Other Products Is a tote bag forged from old CapriSun pouches fashionable? What about an umbrella constructed of used Chips Ahoy! wrappers? Each year, billions of food and drink wrappers encasing popular brands end up in landfills because their multilayered materials -- which keep products fresh -- are tricky and expensive to break down and recycle....

Green Daily

Join the Wrapper Brigade (June 30, 2008)

When you're finished with your Oreos or Fig Newtons, you toss the packaging, right? So do hundreds of millions of other people. Instead, why not sign up for the Wrapper Brigade? It's a partnership between TerraCycle and Nabisco that collects used food wrappers and in turn, donates from 1 to 5 cents (depending on the item) to the school or charity of your choosing. The process started out collecting...

Super Fresh

CapriSun Tote by TerraCycle (June 27, 2008)

Think back and you can probably fondly recall at least one childhood memory of yourself drinking a CapriSun juice pack. There was just something about CapriSun that made it way cooler than the average juice box. Maybe it was poking the straw into the opening on the side of the package rather than the top or watching the foil pouch deflate as your sucked back your juice, then blowing air back into it...

Education Works

Making Trenton Green (June 1, 2008)

Throughout the spring, students in the EducationWorks' after school programs at the Woodrow Wilson School worked to make a greener Trenton. Seventeen Wilson 4th and 5th graders studied the problems of pollution and advocated an increase in recycling and reusing trash....

More Cookie Wrapper Brigade Press...